ANOTHER NIKE CLASSIC WITH THE PREMIER II SALA

Unlike any other major sport, Soccer and by extension futsal, share a symbiotic relationship with street fashion. Shirt, shorts, shoes…simple really. It only makes sense then; that what we often see on the pitch and court is what we continue to rock off it. To focus on the latter, Nike has hit yet again with another indoor classic, the Premier II Sala collection.

Continuing a tradition of timelessly clean boots, Nike keeps it classy yet functionally forward with this latest release. Starting with color: the shoe comes in a clean “Desert Sand” and “Midnight Navy”, to which would virtually complement any fit. As for comfort, the shoes upper is rugged and sturdy, built for the countless courts it will be played on worldwide, and features lightweight mesh alongside supple suede accents. To bring it together, Nike has instilled its Lunarlon technology, a soft and durable foam core base that’s both lightweight and resilient.

The Nike Premier II Sala Collection arrives at an interesting time, as fashion is hearkening back to the many styles seen throughout the ‘90s and early 2000s. Baggy pants, eccentric shades, flashy color palettes, and oversized tops are but a few of the trends currently dominating the street landscape to where we’ve seen other sportswear giants, such as adidas, dropping its own set of historical and modern kicks with the recent release of the Predator Accelerator TR Ultraboost and forward thinking Sobakov.

Like its German counterpart, Nike also pays its homage to its past by blending the right amount of history with just the right amount of modern technology, where the shoes just feel right and will feel right for a very long time.

Images from soccerbible.com

THE KFA TAKES A STYLED APPROACH TO THE WORLD CUP 2018

Although the on pitch play of the Korean National Football team has been lackluster at best, the team came correct off pitch for this years World Cup in Russia. Partnering up with design firm H9PITCH STUDIO, the KFA created a special collection of items that appeal to the world that lives outside of the game. From limited edition patches, skate decks, rings, air fresheners, bluetooth speakers, and bracelets the collection has something for everyone. Not until recent has repping your national team crest been looked at as stylish, but with the younger generation of fans emerging, the clubs and countries must keep up with the popular sense of style. The best part of this entire collection is the federation did it all private label. Avoiding the headache and red tape of the “big brand” the KFA was able to lean on a design group directly connected to the streets of Korea, in turn creating a collection that sends a message to the streets.

The inspiration behind the product stems from an ever growing need for “cool” in the soccer space. With so many small pop up brands entering the market, it seems only fitting that the big clubs and countries start to grasp the new wave of soccer. No longer is soccer tiro pants with the track jacket, or the mom in the mini van, as the key teams begin to take notice of the off pitch style, the growth of the sport will accelerate beyond anything can imagine. Tapping into the movement of the urban community will allow so many more people to be aware of how beautiful the game genuinely is. A gate way to the gam through the world of style.

When it comes to being first, Korea was not the first ones to do this, back in 2014 the USMNT teamed up with the likes of legendary artist Futura, Kayo skate, and Nike to create a players only collection and PSG created a full collection of product for its US Tours in both LA 2016 and Miami 2017,  but what Korea did do was break the mold for a federation and open this open to the masses. Allowing the fans of the national team to rep the country with pride and style is one thing, but when the fans of other countries are supporting, you know you have done something correct.

In my opinion, the collection is well rounded, creative and a step in the right direction. Hopefully sooner then later the powers that be inside the clubs and federations will take note. Until then you get one option. You can pick up the full KFA collection now at H9Pitch.

Peep the full collection below.